Global by Design: The Guide to Global Navigation

The September/October issue of Global by Design is now out.

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Our feature article is on established and emerging best practices in global navigation. We note improvements made recently by companies such as eBay and GE. And we include a checklist that you can use when developing your company’s global gateway strategy.

Here is what else is included in this issue:

  • The Guide to Global Navigation: The best sites and best practices
  • Global Domain Names Update: Of IDNs and ccTLDs
  • Connecting the Global Dots: An interview with Clay Tablet
  • Google’s Global Developments: From India to Apps
  • Idiom WorldServer 9: Software highlights
  • Globalization Briefs: Of Arrows and Web Localization
  • Vendor News: Molecular, SDL, Lionbridge

If you’re interested in subscribing to Global by Design, please contact us.

Also, if you want the complete guide on global navigation best practices, check out The Art of the Global Gateway.

Bienvenido a AOL España

Last week, AOL launched its Italian Web portal.

This week, AOL launches AOL España.

AOL Espa�a

Said AOL President and COO Ron Grant in a recent interview:

“We are going to be expanding internationally. We’re going to have a relentless focus on building.” AOL plans localized portals in 30 territories by the end of 2009. Grant: “We are behind internationally. We sold off access so we�re starting from a very small base; I think we’re in seven countries now. We start off about 100 million uniques (through AIM, Winamop, Mapquest and ICQ).” As for Platform A, “we are going to take this monetization global.”

More to come…

The New York Times Tears Down Its Wall

Tomorrow the New York Times will no longer charge for on-line access to articles. That’s good news for people like me who post the occasional blog that links to a NYT article.

There are also rumors brewing about The Wall Street Journal doing the same.

As someone who went to journalism school back when we used manual typewriters in class, these developments are both exciting and troubling.

They’re exciting because anyone with an Internet connection now has access to one of the best newspapers in the country (instead of shelling out $300/year for the print version).

What is troubling is that I’m not sure the NYT can continue to be a great newspaper based purely on Web-based ad revenues. As Michael Woff wrote recently in Vanity Fair:

The paper version of The New York Times has 1.1 million daily readers and makes less than $2 billion a year; the online version has 40 million readers a month and likely makes about $250 million—a problem, since the Times’s newsgathering budget is about $300 million. This is some conundrum: you have an old-fashioned business which supports your newsgathering operation, so you take that news and put it online (free to readers—and much cheaper for advertising), which, ultimately, attracts all your readers and advertisers, and puts your moneymaking enterprise out of business.

Something has got to give. And, with this decision by the Times, it has.

Web Globalization Conference in San Diego

I’m pleased to be co-chairing the IQPC Web Globalization Conference here in San Diego on October 22-24.

I’ll also be speaking on Web globalization navigation on October 24th.

The conference is taking place at the Crowne Plaza San Diego, which isn’t all that far from where I live. So if you need advice on directions, etc, feel free to drop me a line.

And if you’d like to meet separately while you’re in town, please let me know.

For hotel reservations, mention IQPC & the conference name for a special discount of $140/night (this expires Sept. 30).

Crowne Plaza Hotel San Diego
2270 Hotel Circle North
San Diego, CA 92108
Reservations: 1-800-882-0858
Hotel: 619-297-1101
Fax: 619-297-6049

Web Globalization Conference Web Site