Global by Design

I came across an interesting presentation today via Carla Briceno. The survey, sponsored by AOL and conducted by Cheskin, was based on interviewing more than a thousand Hispanic households across the US about how they view and use the Internet. First some data points. Looking ahead at the 2010 census: 50 Million Hispanics will be [...]

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I tried to login to Google Adwords recently and was met with the following “temporarily unavailable” Web page: The page illustrates one of the many the challenges of managing a Web site that supports so many languages. Even something supposedly as simple as this temporary page is not quite so simple. There are a whopping [...]

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Lionbridge evaluated the Spanish-language Web sites of the presidential candidates and found that Hillary Clinton offered the highest percentage of translated content for Hispanic voters. Lionbridge evaluated the sites of Clinton, Obama, and Edwards on the Democratic site and Romney on the Republican side. It appears that Huckabee and McCain have more or less given [...]

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Is just about ready for publication. You can see which companies are included in this year’s report here. This has been a particularly exciting report to write because there are some very clear trends developing. There are also a few new entrants to the Top 10 list. Here’s who made the Top 10 list last [...]

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Byte Level Research and MarketingSherpa recently polled 2,000 executives on their Web globalization activities and plans. We asked what executives are spending on Web globalization, what languages their Web sites support — what languages they planned to add. We asked about Spanish localization for the US market. We measured executive awareness of Web localization vendors. [...]

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