How’s this for a visibly engaging global gateway:
It’s the landing page for Protest Boardwear — a Netherlands-based clothing outfit.
Unfortunately, the map itself isn’t clickable, which violates a cardinal rule of global gateways. If you display a map on your web site, expect people to click on it. [...]
Airbnb is one of the hot new travel web service startups.
It basically lets you rent out your spare bedroom or look for a spare bedroom when you travel. That’s how it started out; now it is expanding to include luxury home rentals.
It is also expanding around the world, which has [...]
I’m happy to see Microsoft launch a new global gateway on its home page.
Here’s a detailed view:
Notice how the country/region options are all nicely presented in the native languages. You might wonder about how the list was sorted, with both Latin and non-Latin scripts involved. I write about this in [...]
I noticed recently that Starbucks had launched a new web design, probably to coincide with its newly austere logo. Unfortunately, the new global gateway didn’t improve on the old global gateway.
Here’s the old gateway:
And here’s the latest version:
The positioning of the gateway is ideal, but the text links themselves [...]
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