Two weeks ago, I introduced Ethan Shen and his project to analyze the three major free machine translation (MT) engines — Google, Microsoft, and Yahoo! Babelfish — by relying on translator reviews.
Ethan has provided me with a mid-point summary of results, which I’ve included below. I was surprised to find that Microsoft and [...]
We included 12 automotive brands in the 2010 Web Globalization Report Card.
And of the 12, Volkswagen emerged on top.
Volkswagen is one of the more globally consistent automotive web sites. In general, automotive sites are behind the curve in global consistency, so it was nice to see so many country sites leveraging the [...]
In January of this year, ICANN announced that four fast-track IDNs had made it through linguistic approval — effectively clearing the way for commercialization.
Oddly missing from that list was China’s IDN.
One of the reasons ICANN initiated a fast-track process — if not the reason — was China.
China began putting pressure [...]
Languages are a means to an end, and in web globalization, languages help you expand your global reach.
And global reach doesn’t always mean expanding beyond borders, it could also mean expanding within borders — consider Spanish for the US (a trend that continues to tick upward).
That said, any executive with global aspirations is [...]
The best global websites and why
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