According to the WSJ, the US will see Chinese-made automobiles by 2007. And we’re not talking about Hondas or Dodges made in China, we’re talking about a Chinese car company exporting to the US. The company is Chery Automobile and I’m sure the folks at Chevrolet are bristling at the brand name. I [...]
I was recently interviewed by the folks at Marketing Sherpa on the basics of Web globalization. The article came out today and is available for free here until January 13th.
Anne Holland founded Marketing Sherpa back in 2000 and in a very short time grew the company into a prolific publisher of marketing-focused newsletters, [...]
Nike announced Q2 numbers and, sure enough, non-US sales are helping the company hit its growth targets. Asia is a bit sluggish but EMEA is booming, seen here:
A weak US dollar is certainly playing a large role in Nike’s numbers, but the fact remains that Nike is doing well in emerging markets. The [...]
Measuring Internet traffic is a messy affair. There are competing companies happy to provide the service for a fee, but their numbers often diverge so widely that you can’t help wonder if they’re just pulling numbers out of a hat. So advertisers are calling for (once again) some sort of standardization in how hits, page [...]
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