Comments on: The coming gTLD explosion (or not) http://www.globalbydesign.com/blog/2008/06/30/the-coming-gtld-explosion-or-not/ Adventures in Web Globalization Wed, 17 Mar 2010 14:06:34 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Recent Links Tagged With "gtld" - JabberTags http://www.globalbydesign.com/blog/2008/06/30/the-coming-gtld-explosion-or-not/comment-page-1/#comment-24339 Recent Links Tagged With "gtld" - JabberTags Mon, 29 Sep 2008 18:04:23 +0000 http://www.globalbydesign.com/?p=1227#comment-24339 [...] public links >> gtld The coming gTLD explosion (or not) Saved by mochidukimi on Sat [...] [...] public links >> gtld The coming gTLD explosion (or not) Saved by mochidukimi on Sat [...]

]]> By: Spanish SEO http://www.globalbydesign.com/blog/2008/06/30/the-coming-gtld-explosion-or-not/comment-page-1/#comment-24243 Spanish SEO Sat, 05 Jul 2008 22:35:47 +0000 http://www.globalbydesign.com/?p=1227#comment-24243 There is already a land rush for IDNs driven mostly by speculation and led by domainers more than final users. And those domains are not even full IDNs, only the second level+ was already adapated into non-Roman characters. Wait until full IDNs become available to really see the change. Russian President has been pushing tremendously for this to happen, so they might as well become the first country with full IDN's and geo located. Nice! There is lots of resistance in the ASCII community to acknowledge the way these changes are going to impact their investment. Not to mention the combined Trillions of dollars that have been spent in the development & marketing of these domains in the 40+ years of Internet existence. While there is going to be an increase in use for full IDNs like Cyrillic, the cost of main gTLDs will go up because of the speculation. .com, .net and .org will hit higher prices. For branding purposes, "some" companies will benefit with the the new plan to be implemented in late 2009. This process will have to be carefully thought out, because possible impacts in their brand extension. It may take time until the company-based TLDs really get positioned in the consumers minds. Having an .ebay or .google will alter the way TLDs are seen in the corporate world. Same with city-based Top Domain Levels. .paris, .ldn, .nyc are firm candidates. Interesting changes are happening! Regards, Augusto There is already a land rush for IDNs driven mostly by speculation and led by domainers more than final users. And those domains are not even full IDNs, only the second level+ was already adapated into non-Roman characters. Wait until full IDNs become available to really see the change. Russian President has been pushing tremendously for this to happen, so they might as well become the first country with full IDN’s and geo located. Nice!

There is lots of resistance in the ASCII community to acknowledge the way these changes are going to impact their investment. Not to mention the combined Trillions of dollars that have been spent in the development & marketing of these domains in the 40+ years of Internet existence.

While there is going to be an increase in use for full IDNs like Cyrillic, the cost of main gTLDs will go up because of the speculation. .com, .net and .org will hit higher prices.

For branding purposes, “some” companies will benefit with the the new plan to be implemented in late 2009. This process will have to be carefully thought out, because possible impacts in their brand extension. It may take time until the company-based TLDs really get positioned in the consumers minds. Having an .ebay or .google will alter the way TLDs are seen in the corporate world. Same with city-based Top Domain Levels. .paris, .ldn, .nyc are firm candidates.

Interesting changes are happening!

Regards,

Augusto

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