In September, news leaked out that eBay was rethinking its China strategy.
Today this strategy becomes a bit more clear.
The Wall Street Journal reports that eBay is effectively pulling the plug on its current China site and developing a new site in partnership with local partner Tom Online, which will run the site and also have a large stake.
Neither company has commented on this as far as I can tell.
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1 eBay also has international revenues to thank | Global by Design // Apr 18, 2008 at 4:35 pm
[...] interesting point is that eBay has continued to grow revenues internationally despites its numerous missteps in China. This should be a lesson to other companies that are thinking of throwing all their eggs [...]
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