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Slouching Toward Multilingual .com

Written by John Yunker Posted on by John Yunker

John is president of Byte Level Research and author of The Web Globalization Report Card. He is based in San Diego, California.

According to Associated Press, ICANN is inching closer to offering complete native-language domain names.

Now what does this mean?

There are two ways to offer an “internationalized” domain name.

The easy way, which is now available commercially, is to offer a non-Latin domain but continue to the use the traditional top level domain, such as .com or .org.

So what you end up with a mixture of Latin and non-Latin characters.

The better and much more complex internationalized domain is one that supports the native script across the full domain, including the top-level domain.

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Tags: Domain names · Web Globalization

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