http://www.globalbydesign.com/blog/2006/11/06/borders-enters-ireland/ Adventures in web and mobile globalization Tue, 07 Feb 2012 18:38:36 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.globalbydesign.com/blog/2006/11/06/borders-enters-ireland/comment-page-1/#comment-1348 » Borders Global By Design: The Web Globalization Resource Wed, 03 Jan 2007 05:17:37 +0000 http://www.globalbydesign.com/2006/11/06/borders-enters-ireland/#comment-1348 [...] When Borders announced an expansion into Ireland in November, I wrote that it would be just be a matter of time before Borders abandoned its partnership with Amazon. And this is no commentary on the quality of service that Amazon provides Borders, as I have no idea either way. It just seems to me that Borders has a different globalization strategy than Amazon and it will need a Web site that supports this. I’m not sure Amazon is in any hurry to add more localized Web sites but I suspect Borders will be. [...] [...] When Borders announced an expansion into Ireland in November, I wrote that it would be just be a matter of time before Borders abandoned its partnership with Amazon. And this is no commentary on the quality of service that Amazon provides Borders, as I have no idea either way. It just seems to me that Borders has a different globalization strategy than Amazon and it will need a Web site that supports this. I’m not sure Amazon is in any hurry to add more localized Web sites but I suspect Borders will be. [...]

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