TransPerfect to Translate the Restaurant Industry

TransPerfect Translations announced that it was selected by the National Restaurant Association Education Foundation (NRAEF) to “produce translations of multicultural training tools.”

According to the press release, the restaurant and food service industry, with more than 12 million employees, is the second-largest employer in the US. And it has a large and growing percentage of non-native English speakers.

TransPerfect says it is too early to tell what the size of this deal may be revenue-wise, but the company did confirm that they’re currently only working on Spanish translation.

TransPerfect is definitely an agency to watch. Privately owned, the company has been growing quickly over the past few years and recently bought back full control of sister company Translations.com. It claims roughly 300 employess and I estimate it will finish the year at more than $60 million in revenues. While it is still a small company compared to the likes of a Lionbridge, it appears to have a high profile among the clients that I speak with and it is rapidly adapting to new opportunities as they arise. And focusing on the US Hispanic market is clearly one of those opportunities.

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Author: John Yunker

John co-founded Byte Level Research in 2000 and is author of The Web Globalization Report Card. He also co-founder of Ashland Creek Press.