BMW & Chevrolet: The Best Global Automotive Websites

For the 2015 Web Globalization Report Card, we studied 14 automotive manufacturers and one supplier (Michelin). Audi BMW Chevrolet Ford Goodyear Honda Hyundai Land Rover Lexus Mercedes Michelin Mini Nissan Toyota Volkswagen Out of those 15 websites, BMW and Chevrolet emerged in a numerical tie for number one. BMW and Chevrolet both support an impressive 41 languages, in addition to […]

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Why you should be using geolocation for global navigation

In the 2015 Web Globalization Report Card, slightly more than half of the websites studied use geolocation specifically to improve global navigation. This is up significantly from just a few years ago. Geolocation is the process of identifying the IP address of a user’s computer or smartphone and responding with localized content or websites. Companies that […]

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Google to the Internet: Go mobile or watch your sales rank fall

Four years ago, for the Web Globalization Report Card, I began noting (and rewarding) those websites that supported mobile devices. Even then one could easily see the virtual grounds shifting in favor of mobile devices. But at the time, only about 20% of the websites studied supported mobile devices. In this year’s Report Card, the majority of websites are […]

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The top 25 global websites from the 2015 Web Globalization Report Card

I’m pleased to announce the publication of The 2015 Web Globalization Report Card. Here are the top-scoring websites from the report: For regular readers of this blog, you’ll notice that Google is once again ranked number one. The fact is, no other company on this list invests in web and software globalization like Google. While […]

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Domain name registrations surpass 280 million

According to Verisign’s domain name industry brief, TLD registrations hit 280 million in the second quarter of 2014. Here’s a list of the leading domains overall: Note that the .TK ccTLD is technically a country code but is marketed as a generic TLD, and quite successfully it seems. So Germany is effectively the leading ccTLD. […]