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WordPress now at 70 languages, and counting

This blog has been hosted on WordPress since 2002. Since then, WordPress has grown into one of the dominant publishing platforms on the Internet. And one of the most multilingual as well, with strong support for 53 locales and limited support for an additional 20 or so locales. Languages supported include Russian, Arabic, Hebrew, Icelandic, […]

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The Four Seasons improves its global gateway

I was pleased to see the Four Seasons embrace the globe icon for its global gateway. It is well positioned in the upper right-hand corner. The Four Seasons website ranked 145th out of the 150 websites scored in the 2014 Web Globalization Report Card. I predict its ranking will improve in the 2015 edition!  

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The biggest ecommerce day in November? It’s not Black Friday.

In China, November 11th is known as Singles Day and it has quickly become the world’s biggest day for ecommerce. Tmall, the massive ecommerce website owned by Alibaba is already promoting this day: Tmall hosts a great number of Western brands that are also eager to capitalize on this day, like Clinique: Xiaomi, China’s leading […]

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Is your global gateway stuck in the basement?

When you welcome visitors into your home, you probably don’t usher them directly to the basement. Yet when it comes to websites, this is exactly how many companies treat visitors from around the world. That is, they expect visitors to scroll down to the footer (basement) of their websites in order to find the global gateway. Now I want […]

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Bulgaria (at long last) gets it own internationalized domain name (IDN)

Five years ago, Bulgaria applied for an IDN but was denied by ICANN on the basis of “string similarity” with the country code of Brazil. Here is the Bulgarian IDN side by side with Brazil’s ccTLD:  бг  br. String similarity is a complex and controversial issue. But Bulgaria refused to take no for an answer and, five […]